It was subsequently known as the Capitol Wrestling Corporation (CWF). His son Vincent K. McMahon assumed control in 1971. In March 1979, he renames the organization since the World Wrestling Federation (WWF). Vincent K. McMahon founded Titan Sports in 1980 and applied the trademark of the WWF. The business changed its name to World Wrestling Entertainment (WWE) once they lost a lawsuit brought by the World Wildlife Foundation within the initials of WWF in 2002.